FEAR OF THE ONE: GOOD CHOICES CAN CRIPPLE YOUR BUSINESS
Snakes. Spiders. Darkness. We all have fears. Even businesses have fears. Employee claims. Customer complaints. Bad press. Getting sued.
In today's litigious society many businesses have become fearful of The One-- that One story we hear that then becomes the basis for daily business decisions. This fear can be healthy or it can be damaging.
Poul Lemasters uses his expertise in deathcare and law to bring you real life examples of how you can overcome the Fear of the One. As one of the most regulated industries in the United States, the deathcare profession is rife with examples of mistakes that can easily cost a million dollars. Add in grieving families and the fact that deathcare professionals get one chance to do everything right, and deathcare makes a great example that any business can learn from. Poul is a funeral director/embalmer and lawyer who has worked directly with businesses of all sizes for more than 25 years, including Fortune 500 companies.
Every business suffers from Fear of the One to some degree. Poul uses real-life examples and case studies to examine some of the most common fears business owners have and demonstrates the negative impact those fears can have. Then, learn to move forward with a concrete plan to overcome those fears.
Take a trip with Poul on this program and soon you will be walking on the high-wire with no fear of falling.
NO ONE WILL EVER KNOW WHOSE ASHES ARE IN THIS URN: HOW ETHICS DETERMINE YOUR COMPANY'S SUCCESS
You may have never thought about this - but how do you really know who is in an urn? This odd question is actually the most common concern among people who have recently arranged a cremation, and it is also the perfect illustration of how ethics define your business.
Death shows how your company's unseen actions-those done under cover of darkness or behind closed doors-portray how its values in the light.
Poul Lemasters uses his expertise in deathcare and law to help explain, understand, and infuse ethics into your business. Ethics, much like funerals, are fraught with common misconceptions such as: "I know what ethics are," "If it's legal, it must be ethical," "My employees know right from wrong," and "If no one ever finds out, no harm is done." As a funeral director/embalmer and lawyer for more than 25 years, Poul has worked directly with businesses of all sizes, including Fortune 500 companies.
Ethics are foundational to every business, but many companies never define their guiding principles. If you don't tell someone how to do it - then you are saying it's ok to do it anyway you think is right. Poul shows real-life scenarios of how ethics can break a company, then shows you how to develop your own ethical guidelines so you can succeed.
Let Poul help you, your business, your employees, understand how ethics can build or break any company. Ethics aren't simply subjective thoughts; they are objective baselines that you have to measure.
5 THINGS DEATH CAN TEACH YOU ABOUT SALES
Ever wonder how to sell a casket? Don't worry-- that's not this program! However, sales are part of everyday life, even in death. Although death and sales may seem like opposite ends of the spectrum, there are more similarities than you may think. Poul Lemasters uses his expertise in deathcare and law to highlight ways sales professionals can learn a thing or two from an unlikely teacher: death.
There is a tenous balance in deathcare between making a sale and counseling a family who needs a funeral for their loved one. Plus, at the time of death you are also dealing with the family's emotions, potential conflict, financial concerns, and a strict timeframe. Deathcare becomes a great platform for any business to learn some of the principles of sales. If you can handle sales during a funeral; then you can handle sales anywhere.
Poul has worked as a funeral director/embalmer and lawyer for more than 25 years, directly interfacing with businesses of all sizes, including Fortune 500 companies.
Sales are a part of life every day, even on a person's last day. Poul walks through 5 obstacles to making a sale: Getting over yourself, Forms that bind, Follow-through, Knowing your issues, Explaining the unknown. These obstacles are common in any sales environment and create hurdles. By understanding theses obstacles, your business can learn how to get over them.
Don't let the thought of sales scare you or your business to death! Let Poul teach you a little about death - and a lot more about sales. sales from a different side; a side that can make your system better.